This Area of Italy Is Trending With American Vacationers for Summer time 2025

Italy is a prime summer season journey vacation spot for People; that’s actually nothing new. What could possibly be as alluring as the thought of sipping Aperol Spritzes, gorging oneself on pasta, and strolling sun-drenched cobblestone streets? And whereas main cities like Rome, Florence, and Venice will all the time be common for these experiences, different locations throughout the southern European nation are experiencing a increase in recognition this summer season.

In line with Expedia’s 2025 Summer time Journey Report, individuals are in search of out extra seashores and coastlines and fewer duomos for their Italian summer season trip.

Primarily based on Expedia searches for journey between June 1 and Aug. 31, the Campania area of Italy had the biggest spike in curiosity yr over yr. Searches for the area elevated by 210 p.c since 2024. That’s not too stunning, contemplating Campania’s geographic location.

Positioned inn Southern Italy, Campania has 311 miles of Tyrrhenian Sea shoreline and beautiful turquoise waters. Palms down, Campania is dwelling to among the finest seashore cities and most iconic websites in Italy. Notable locations embrace Salerno, Naples, Positano, Amalfi, Pompeii, and Sorrento.

Along with extra well-known coastal cities, there’s additionally some lesser-known gems, just like the hidden seashore behind a fjord within the city of Furore.

Campania isn’t the one Italian vacation spot experiencing a serious spike in recognition in comparison with 2024. Alghero, on the island of Sardinia, noticed a 110 p.c improve in search curiosity. Town is one in all T+L’s most lovely locations in Italy and gives quite a few seashores, grottos, and cliffs to discover.

However seashore locations aren’t the one issues People are in search of out, as evidenced by the third trending Italian location: Lombardy. Located in Northern Italy, the area is legendary for Lake Como, Milan, lakefront resorts, and charming medieval villages.

So, in case you’re planning your personal Italian getaway, contemplate increasing your search to incorporate island seashores, cliffside motels, and lakefront resorts.