Roomzzz was an early participant within the UK aparthotel sector, launching its first property in Leeds as a family-run enterprise. Right this moment, the model operates 866 items throughout cities from London to Edinburgh, every with a definite identification.
Combining the comforts of a serviced house with the luxuries of a lodge, Victoria Curley, Head of Business, highlights one such considerate contact that’s distinctive to the aparthotel sector:
“We offer a complimentary pastry every morning. It’s just a bit further providing we love to do for our friends, and it goes a good distance.”
Roomzzz properties are additionally deeply related to the area people, with every location supporting native charities that replicate the distinctive character of its metropolis. In Edinburgh, for example, Roomzzz companions with initiatives centered on social housing and meals safety, even donating surplus pastries from their morning choices.
As well as, Roomzzz demonstrates its dedication to creating a distinction on a bigger scale by way of its annual charity week. Hosted throughout all areas, this initiative lately raised £45,000 to help homelessness efforts by way of the Parklane Basis, Roomzzz’s devoted charitable organisation.
“The human component on this firm is so completely different from huge manufacturers. If we may help, we’ll. My administrators at all times help the choice to present a free room to an excellent trigger, or to present a voucher to a charity,” Victoria emphasises.
Maybe the crowning glory above all else is the 75,000 loyalty program members, a determine that Victoria says is the group’s “proudest achievement.”
A journey in the direction of success with SiteMinder’s platform
As soon as upon a time Roomzzz managed all reservations manually – a system that shortly turned unsustainable because the model expanded.
Victoria and the crew selected to implement SiteMinder, assured about investing in an trade main distribution and income platform.
“It caught our consideration as a result of it was a pleasant and straightforward industrial proposition—clear on pricing and options—and it additionally allowed us to embrace multi-property performance,” Victoria explains.
“When organising a brand new property, our model identification is already constructed into SiteMinder too, so it’s only a matter of including that further property as all the primary integration necessities are there. It’s a very easy course of for us which we actually worth as a quickly rising model.”
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Management and transparency in charge administration
SiteMinder additionally performs a pivotal function in sustaining charge parity – a non-negotiable for Roomzzz.
“We’re extremely strict with charge parity and we don’t permit third-parties to manage our charges,” Victoria explains.
“If there’s ever a discrepancy, we are able to simply ship a screenshot proof straight from SiteMinder saying precisely what charges we wish pushed out versus what’s being distributed.”
This ensures full transparency and reinforces buyer belief.
On high of this, SiteMinder empowers Roomzzz to make data-driven selections, a necessity within the fashionable journey market.
“The restriction show display exhibits us each date and each worth with choices to handle close-to-arrival, stop-sells, minimal size of keep and extra. I couldn’t stay with out it,” Victoria says.
One other profit is the time saved due to the platform’s intuitive design and dedication to simplicity.
“We simply have a very easy method of seeing the whole lot, the place with another channel managers, it’s important to type by way of 20 pages to search out what you may be on the lookout for.”
Company partnerships made easy
Having beforehand managed company bookings manually, a time-consuming course of that added pointless problem, Roomzz has left that frustration behind due to SiteMinder’s seamless GDS integration.
These bookings are absolutely automated, saving employees worthwhile time and considerably boosting effectivity.
“Our company charge is pre-loaded in SiteMinder, so if the provision is there, the bookings are available in routinely,” Victoria explains. “It’s an enormous aid as a result of GDS represents a good portion of our bookings.”
Lastly, the help supplied by SiteMinder has been a standout function for the Roomzzz crew.
“If we ever have a problem, though uncommon, the help crew is extraordinarily educated,” Victoria shares.
“Everybody we’ve spoken to looks as if a grasp of the product which is one thing you don’t get all over the place. Understanding that if an issue arises, you’ll be able to communicate to somebody that understands the system and assist get a decision shortly, is absolutely essential for us as a small, unbiased firm.”
This stage of help is especially essential given Roomzzz’s construction. “We don’t have a big IT crew to again us up,” Victoria provides. “Having that true partnership of help from SiteMinder is large for us.”
For Roomzzz, SiteMinder is greater than a software – it’s a catalyst for development, simplicity, and visitor satisfaction. And we at SiteMinder are so extremely pleased to be alongside for this journey!
