In a aggressive hospitality panorama, Singapore primarily based Millennium Accommodations and Resorts, with greater than 80 locations unfold throughout 4 continents, has chosen Amadeus’ digital media resolution to extend model consciousness and bookings at its properties.
Amadeus’ data-driven advertising and marketing experience and proprietary insights empower Millennium to attach with its goal audiences extra successfully, fostering engagement and loyalty. Utilizing a mix of SEO (web optimization), social media, show promoting, and metasearch, Millennium can strategically goal potential vacationers on the proper time and thru the best channels. The partnership exemplifies how tailor-made media methods can improve model visibility and drive bookings.
Millennium has already loved a powerful partnership with Amadeus: a world relationship that has centered on steady innovation and efficient marketing campaign execution. By subscribing to different Amadeus options reminiscent of its world distribution system (GDS) for distribution, journey intelligence for insights and Delphi® for its group occasions enterprise, Millennium has enhanced its operations and visitor experiences.
We’re thrilled to have a good time a decade of profitable collaboration with Amadeus, particularly as this renewal coincides with Millennium commemorating 30 years within the hospitality business. This partnership has been instrumental in enhancing our digital presence and connecting with our friends extra successfully. We stay up for persevering with this journey of innovation and excellence within the years to come back. Anthoney Jayasekara, Vice President, World Digital Advertising, CRM & Platforms, Millennium Accommodations and Resorts
We’re proud to mark ten years of strategic partnership with Millennium Accommodations and Resorts throughout lots of our merchandise. This collaboration has demonstrated the influence of strategic media options in boosting model visibility and driving worthwhile demand. As we glance forward, we’re excited to proceed innovating and leveraging our data-driven advertising and marketing experience, together with our BI suite, to higher inform our digital advertising and marketing technique and assist prospects join with vacationers in significant methods. Jan Tissera, Head of Worldwide, Hospitality, Amadeus
